Thailand’s Tourism Authority to Focus on Tourism in Chiang Rai

Tourism in less-popular
tourist destinations like Chiang Rai has been promoted by the
government in recent years, aiming to use the travel sector to
generate more income for local communities.

Thailand’s Tourism Authority of Thailand (TAT) will work with
the National Economic and Social Development Council to help boost
the competitiveness of second-tier provinces.

Chiang Rai and nine other provinces have been selected for a
pilot project that aims to develop the destinations to meet market
demands.

The other nine provinces selected were Mae Hong Son, Nong Khai,
Ubon Ratchathani, Sa Kaeo, Trat, Chumphon, Ranong, Trang and
Satun.

The first ten are part of the 55 second-tier provinces or cities
that receive no more than 4 million visitors a year.

Tourism in less-popular tourist destinations like Chiang Rai has
been promoted by the government in recent years, aiming to use the
travel sector to generate more income for local communities.

The details of the pilot project are still under discussion and
the initiative will seek a budget in fiscal 2020 Tourism Authority
of Thailand (TAT) Governor Yuthasak Supasorn said.

The Tourism Authority of Thailand (TAT) is eyeing a 5-6%
increase in its annual budget of 6 billion baht to run the project,
which could help increase domestic travel to 185 million trips next
year, up from 170 million trips expected this year.

The development of tourism services and products in other
provinces will be on the TAT’s blueprint.

It will help achieve the goal of generating tourism revenue
valued at 4 trillion baht in 2021, up from an estimated 3.38
trillion and 3.72 trillion baht in 2019 and 2020.

The tourism
body
 is following the 20-year national strategic plan
(2017-37) that maps out revenue targets and contributions to the
country’s GDP.

The TAT anticipates contributions of 4 trillion baht revenue,
which would account for 22% of GDP in 2021.

Read the full article at Chiang Rai Times: https://www.chiangraitimes.com/thailands-tourism-authority-to-focus-on-tourism-in-chiang-rai.html

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Thailand’s Tourism Authority to Focus on Tourism in Chiang
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Source: FS – All-Travel destinations-News2
Thailand’s Tourism Authority to Focus on Tourism in Chiang Rai