Airlines, Hotels and Other Brands Are Tired of Paying Google for Their Own Names

David Paul Morris / Bloomberg

Attendees watch a presentation during a Google Inc. 20th
anniversary event in San Francisco, California, U.S. David Paul
Morris / Bloomberg

Skift Take: Google risks alienating users if
it doesn’t deliver the best results. As it seeks to maximize
revenue on search results the “best results” aren’t always what
would be best for users.

— Jason Clampet


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Source: FS – All-Travel destinations-News
Airlines, Hotels and Other Brands Are Tired of Paying Google for Their Own Names